OneMart

Streamline the B2B Buying Journey with OneMart
aleran
22 February, 2021
Make no mistake: today’s B2B buyers want all of their online shopping experiences to reflect the convenience and ease of a B2C transaction even when buying B2B. With customer experience a top priority for B2B decision makers, a recent McKinsey survey revealed that their three most common pet peeves included: a cumbersome ordering process (36%), […]
Self-Service and B2B’s Digital Future
aleran
13 January, 2021
More than ever, the modern, digital-first B2B customer expects their B2B e-commerce experiences to mirror their experiences as consumers. That means speed, price transparency, personalization, seamless omnichannel experiences, and increasingly — self-service at checkout. This year, as more and more B2Bs come online to survive, self-service will become the rule, rather than the exception. How […]
2020: 6 Silver Linings From an Unpredictable Year
aleran
18 December, 2020
Most of us are understandably looking forward to a new year (and a new vibe), as 2020 draws to a close. But as we turn our collective focus to what 2021 might bring (hint: e-commerce is still poised for dominance, having crammed about 5 years worth of growth into 9 months), let’s pause for a […]
E-Commerce 2021: 4 Trends to Watch
aleran
10 December, 2020
When it comes to retail, 2020 was all about the seismic shift to e-commerce. The impact of Covid-19 closures and restrictions forced consumers to turn to online shopping to an unprecedented degree (essentially achieving the equivalent of 5 years of growth in 6 months). Retailers who were able to adapt to both the increased demand […]
Customer Spotlight: Talking with Brandi Luna, VP & Co-owner, J. Brandes Inc.
aleran
18 November, 2020
For the last 50+ years J. Brandes has been a leading wholesaler in the fashion, gift & home space, maintaining a growing showroom for retailers and vendors in the Dallas Market Center. We spoke with VP and co-owner, Brandi Luna, about how transitioning to the Aleran SaaS platform has changed their business for the better. […]